Get discovered everywhere your customers search.
Buyers now move between search results, answer boxes, and AI assistants. We run SEO, AEO, and GEO as one programme, so your visibility holds up wherever the question is asked.
- SEO + AEO + GEO
- One strategy, one report
- Entity & schema foundations
- Accuracy monitoring
What we do
Treating AI search as a separate silo leads to duplicated work and conflicting content. The fundamentals overlap: a technically sound site, clear entities, and genuinely useful, well-structured content.
Our AI Search Optimization programme combines technical SEO, answer-first content (AEO), and entity and citation work (GEO) — measured together so you see the full picture.
What we deliver
Search foundations
Technical health and on-page optimisation.
Answer-ready content
Question-led pages and FAQs that answer directly.
AI representation
Entity clarity and citable content for generative answers.
Structured data
Accurate schema across key templates.
Authority & mentions
Credible third-party signals.
Unified reporting
Search, answer, and AI visibility in one view.
How we work
Clear stages, visible progress, and decisions you’re part of.
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01
Audit
Analytics, tracking, technical health, and competitors — so decisions rest on facts.
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02
Strategy
Priorities by impact and effort, with clear targets.
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03
Implement
Technical fixes, tracking, campaign builds, and landing pages.
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04
Create & amplify
Content, ads, and outreach built around buyer questions.
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05
Measure & refine
Monthly reporting in plain language, and continuous optimisation.
How SEO, AEO and GEO fit together
They share foundations — a fast, crawlable site and genuinely useful content — but optimise for different ways people now find answers.
| Aspect | SEO | AEO | GEO |
|---|---|---|---|
| Goal | Rank pages in search results | Be the direct answer to a question | Be cited and represented accurately in AI-generated responses |
| Where it shows up | Classic results pages | Featured snippets, People Also Ask, voice and AI answer boxes | AI assistants and AI overviews that summarise multiple sources |
| Main levers | Technical health, relevance, authority | Clear question-led content, concise answers, structured data | Entity clarity, factual consistency, citable sources, brand mentions |
| How progress is measured | Rankings, organic clicks, conversions | Snippet and answer visibility for target questions | Presence and accuracy in AI responses for priority topics |
Where we apply it
Questions about AI Search Optimization
Tell us what you’re building.
Share your goals, timeline, and anything already in place. We’ll review it and suggest the right approach and scope.
- 1 We review your brief
- 2 A call to clarify scope and goals
- 3 A clear proposal and next steps
Related services
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Let's talk about what you need — we'll recommend the right approach.